Many e-commerce entrepreneurs feel overwhelmed when it comes to Amazon sales reports. With all of the metrics, analytics, and numbers thrown around in these reports, it can be hard to know just where to begin. But don't give up - properly interpreting your Amazon...
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Now and Then of Working with Influencers 2023
Are you one of those savvy e-commerce entrepreneurs who's looking to amplify your brand through influencer marketing — but facing a bit of difficulty due to rapid changes in the industry? Back in 2015, it was relatively easy for businesses to collaborate with...
Amazon Sellers: 20 Challenges and Tips for Success
As Amazon experts, we all know the marketplace can be a difficult beast to master. From fees and taxes to shipping regulations and marketing strategies - there are many mountains for us sellers to climb if our products have any hope of success. But don't fret! With...
TikTok Continuing Fast Creator Marketing Trend in 2023
As mobile and social media use rockets past pre-2020 levels, it is no surprise that TikTok looks to continue its spectacular growth in global user numbers. Creative video content shared by users has quickly made it a go-to app for online entertainment and an important...
How e-Commerce Entrepreneurs Can Use TikTok
As e-commerce brand owners, we want to put ourselves in the best position for success. We're continuously looking for new and innovative ways to market our brands on a shoestring budget - and staying ahead of the trends is key! That's why it's so exciting to know how...
Pros and Cons of Working with Nano-Influencers
As an e-commerce business owner, you've more than likely heard about nano-influencers and wondered whether partnering with them could help extend your reach. Nano-influencers can be a powerful tool for any digital marketing campaign, but it's important to understand...