by paulb | Jan 30, 2024 | Brand Awareness, Creator Marketing, eCommerce
In the vibrant landscape of creator marketing, success is often whispered in terms of likes, shares, and comments. But as any seasoned navigator through the realm of digital influence knows, the true measure of a campaign’s impact lies in the nuances and...
by paulb | Jan 16, 2024 | Brand Awareness, Creator Marketing, Influencer Marketing
Embark on a discovery journey through the vibrant world of creator marketing, where finding the perfect collaborator is likened to discovering a soulmate for your brand. Imagine a confluence of shared stories and values, a merger of narratives that resonate with...
by paulb | May 1, 2023 | Brand Awareness, eCommerce
As an e-Commerce business owner, marketing is an essential part of your growth strategy. As your business expands, you may find yourself wondering whether it’s time to bring in a Chief Marketing Officer (CMO) to steer your marketing efforts. However, hiring a...
by paulb | Jan 16, 2023 | Brand Awareness, eCommerce, Influencer Marketing
In recent years, influencer marketing has become an extremely popular marketing strategy for e-commerce brands. Brands often use influencers to promote their products or services to a wider audience. There are a number of advantages to using influencer marketing,...
by paulb | Jan 2, 2023 | Amazon, Brand Awareness, eCommerce
Many e-commerce entrepreneurs feel overwhelmed when it comes to Amazon sales reports. With all of the metrics, analytics, and numbers thrown around in these reports, it can be hard to know just where to begin. But don’t give up – properly interpreting your...
by paulb | Oct 10, 2022 | Brand Awareness, eCommerce
Keeping a steady stream of customers coming back again and again is challenging for any business. Even the most profitable businesses struggle to drive new customers at various points in the calendar year. But with the right tools, you can make it much easier to...
